On the wine packaging box small knowledge to explain
Release time:
2021-11-09
When buying wine in China, many people will think of some well-known wines such as Kweichow Moutai, safflower Lang, and Hundred Years Confused, but it seems that you don't usually drink such expensive wine. One of the main reasons you buy wine is because of the wine packaging box. The packaging box plays a great role in sales. The important thing is to attract customers, increase the added value of wine, meet the spiritual needs of consumers, and consolidate the brand image and corporate image. So many winery owners will choose wine packaging box custom.
When buying wine in China, many people will think of some well-known wines such as Kweichow Moutai, safflower Lang, and Hundred Years Confused, but it seems that you don't usually drink such expensive wine. One of the main reasons you buy wine is because of the wine packaging box. The packaging box plays a great role in sales. The important thing is to attract customers, increase the added value of wine, meet the spiritual needs of consumers, and consolidate the brand image and corporate image. So many winery owners will choose wine packaging box custom.
For example, the competition of domestic alcohol products is still very fierce. In addition to the necessary advertising and marketing, the wine packaging box has become a battlefield without gunpowder. The design of the packaging box becomes the key. Packaging series design is also increasingly recognized and valued by people. Text graphics do not need to be overly exaggerated, can show the theme, so that the box is attractive and tempting is very good, which has a good cultural connotation, but also strengthen the brand image. However, it is necessary to understand the psychology of consumers and accurate market positioning ~
Wine packaging box also has certain requirements for anti-counterfeiting, so in addition to the design of the bottle mouth and bottle cap of the packaging container, the packaging box should also adopt the method of breaking the ring when opening and adding anti-counterfeiting labels. Some will add special shading to the inside of the box, or increase the difficulty of printing. This is the current application of anti-counterfeiting measures. Here, Beijing Bochuang Packaging suggests that the wine packaging box should be designed in one step, and the packaging box should not be changed easily, which will not only reduce the cost, but also improve the identification. Small partners to remember oh.
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